The Gumption Blog » bestbuy http://www.gumption.com/blog Resisting Gumption Traps Since 1995 Thu, 23 Jul 2009 21:45:24 +0000 en hourly 1 http://wordpress.org/?v=3.0 Speaking at Women’s Leadership Exchange http://www.gumption.com/blog/2009/05/03/speaking-at-womens-leadership-exchange/ http://www.gumption.com/blog/2009/05/03/speaking-at-womens-leadership-exchange/#comments Mon, 04 May 2009 00:21:00 +0000 evol http://www.gumption.com/blog/?p=424 I’m speaking at the Women’s Leadership Exchange this Tuesday on behalf of Best Buy. I will be providing useful next steps for the session attendees about how to approach social media for their business. My goal with the session is to provide enough framework around the topic to help someone make use of it for their business.

It’s easy to get caught up in all of the tactics, after all social media is the new ‘shiny object’ that is fascinating everyone right now. However, I see its usefulness as a more long term set of possibilities of communication and interaction for business. I believe my audience to be looking for some basic understanding.

The most important principles include 3 simple steps:

  1. Listen
  2. Set Goals
  3. Interact and Respond to Feedback and Conversation

If you are coming to the event and have a question you’d like me to answer in the session, please leave it in the comments.

]]> http://www.gumption.com/blog/2009/05/03/speaking-at-womens-leadership-exchange/feed/ 0 Giftag and Google App Engine (GAE)- Video Case Study http://www.gumption.com/blog/2009/01/27/giftag-and-google-app-engine-gae-video-case-study/ http://www.gumption.com/blog/2009/01/27/giftag-and-google-app-engine-gae-video-case-study/#comments Wed, 28 Jan 2009 00:52:09 +0000 evol http://www.gumption.com/blog/?p=301 The Giftag team that Thomas works with at Best Buy was asked by Google to talk about their experience re-platforming giftag.com for Google App Engine. Curt, Jerry and Thomas really show their enthusiasm for the platform. They recognize the constraints and limitations but see them more as rules to follow rather than barriers.

If you are curious about the t-shirt Thomas is wearing, it’s the most recent The Skullcranes attire.

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